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Rob Lennon

Practical AI + Business Techniques

Teaching you non-bro AI and business tips to thrive in our new age. At least one amazing megaprompt in every newsletter. 17+ years in startups. International speaker on AI. 47x published author.

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šŸŸ” Long to Short launch sale - 1 day left

Youā€™ve probably heard me talking about Long to Short, my new course and writing system with Erica Schneider. The one thatā€™s smashing my launch sale records? The one where 188+ people have joined in the last 3 days? I'm super proud of what we've created here. Let's see whatā€™s inside: Well, first, it only takes 90 minutes to go through. And when you dive into Long to Short, you alternate between LEARN and DO. We quickly teach you an aspect of the repurposing system. And then we have you apply...

3 months agoĀ ā€¢Ā 1 min read

AI Content Reactor changed my life. When I released the course + AI writing system in Dec 2022, my life completely changed. $250,000+ from one course. Crazy, huh? Itā€™s the reason Iā€™m an ā€œAI guyā€ today. While a lot of people bought because of the prompt engineering aspects, the main event of Content Reactor (the course) is the ā€œInfinite Inspiration Boardā€. You get infinite inspiration via a set of AI-powered prompts that expand topics into subtopicsā€¦ ...and those subtopics into fears,...

3 months agoĀ ā€¢Ā 2 min read

Long to Short is a step-by-step system to repurpose, remix, and remaster your best ideas with the help of AI. Bring some content to repurpose with you and still complete the course in under 90 minutes. Plus, save a ton of time and effort using AI-enabled frameworks like: AI-assisted reverse outlining Deconstructing content as a WHOLE and as PARTS Mining for golden nuggets across categories like Truth, Assumptions, Consequences, and Stories AND, get a bonus prompt to deconstruct any social...

3 months agoĀ ā€¢Ā 1 min read

My Black Friday weekend special offers šŸ‘‡ šŸ”ø Build Powerful GPTs Course (NEW) Just launched my new comprehensive course on OpenAIā€˜s GPTs (chatbots you can build if you have a ChatGPT Pro subscription). This is similar in format, length, and quality to my best-selling AI Content Reactor course (2000+ students) and I think you'll love it. Learn tons of advanced prompting and knowledge-handling techniques + how to troubleshoot stubborn AIs. (Lennon Labs members got a special code in a separate...

7 months agoĀ ā€¢Ā 1 min read

Over the past 4 years with using AI, and especially in the last 12 months, I've found certain prompts I love to return to again and again. And while I tried using notes apps, prompt library tools, all sorts of ways to store my prompts... Every single one left me annoyed. Annoyed because: copying and pasting. Then my friend Michael Greenberg told me about a trick they use at his AI automation agency. Turn a prompt into a 1-prompt chatbot. It's super easy, and it allows you to run your prompt...

8 months agoĀ ā€¢Ā 6 min read

Ever have a meeting with someone, and you walk away just buzzing? So many great ideas. Such epic insights. You're just overflowing with ideas? And then... by the next day, you can only remember one or two of the specifics. Weird how memory works like that. But, aha! You can record and transcribe your meetings. Never again! You grab one of the tools that listen in and transcribe a meeting (Fireflies, Fathom, Otter, etc...). They promise to summarize your meeting. But after a few go-arounds,...

8 months agoĀ ā€¢Ā 5 min read

Turns out the email I sent this morning had an early version of the Empathy Map prompt. I've got an even better version for you that adds in pain and goals and gives better descriptions of the components of the empathy map. Version 2 /---- Empathy Map: V2 (includes goals/pains and better descriptions) ----/ I want to write about things that matter deeply to people. I am creating for an audience of ā€œentrepreneurs who want to grow and monetize an audienceā€. The topic is ā€œhow to price my offerā€...

9 months agoĀ ā€¢Ā 2 min read

Hereā€™s the thing about building an audience or gaining a new customer. Theyā€™ve got to care. Care about what you have to say. Care about what you can do for them. If they donā€™t care, then why waste time with you? But so many creators and professionals still fall into this trap: Assuming people are going to care, when in fact, they donā€™t. While Iā€™m known for my FFGAs approach to this problem (fears, frustrations, goals, aspirations), I recently discovered another shortcut to customer...

9 months agoĀ ā€¢Ā 4 min read

You are a content creator. Your content looks sleek. On point. And youā€™re pumping it out like a well-oiled machine. Yay? Because hereā€™s the thingā€¦ unless your content is laser-targeted to your audience, it still fades into the sea of sameness with everyone else's ideas. It's no longer enough to be a great writer. Your audience wants content that feels as if it was created exactly for THEM. Which is why today weā€™re going to dig into an easy way to learn more about your clients, customers, and...

10 months agoĀ ā€¢Ā 6 min read

Squares of sticky notes scattered around my deskā€¦ Sticky notes on the edges of the monitor. Brightly colored sticky notes all over the adjacent wall. (Some on the floor below as well.) Each note with a doodle, an epiphany, an idea for a post on X, or maybe tasks from a work meeting. There was something I loved about that colorful chaos. It was glorious, how Post-It notes let you capture any idea at any moment. But too much good information got lost. Eventually, I went digital, and settled...

10 months agoĀ ā€¢Ā 8 min read
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